Reasons not to come
I have spent three weeks asking people to register for a free week of AI training.
Today I want to do the opposite, because I have now watched enough of these to know who finishes and who quietly disappears on Wednesday, and I would rather say the unhelpful part out loud than have another forty people sign up for something that was never going to suit them.
So here is the honest list. If any of these is you, do not come. I mean it, and I will not think less of you for it.
Do not come if you want to watch.
There is no lecture. Steve puts a real piece of work in front of you and you build something with it while he is there. If you were planning to have it on in another tab while you clear your inbox, you will get precisely nothing from the hour and you will feel vaguely worse about AI at the end of the week than you did at the start.
Do not come if you do not have one specific job in mind.
This is the big one. "I want to learn AI" is not a goal, it is a mood. The people who finish the week arrive with one tedious, recurring, specific job that they privately resent, and they leave with the thing that does it. The people who drift off on Wednesday arrived to learn AI in general and discovered on Tuesday that general is not a thing you can build.
If you cannot finish the sentence "the job I am sick of doing by hand is ______", stay where you are until you can.
And if you are coming at this from the other direction, because you want to build an AI consulting business rather than fix your own back office, the sentence is different but the rule is the same. Finish this one instead: "the first person I would help with this is ______". Naming an actual human being, not a market.
Do not come if you cannot protect the hour.
Everybody is busy, so that is not what I mean. I mean that if you already know, today, that Wednesday and Thursday are going to get eaten, then you are registering for two days of a five day thing. Yes, it is recorded. I will also tell you plainly that most people do not watch the recording. I have the numbers and they are not flattering to any of us.
Do not come if you are trying to work out who you can let go.
You will be disappointed, and more importantly you will be wrong. Everything I have seen says the same thing: the typing compresses and the judgment does not. If you arrive looking for a headcount answer you will spend five hours getting an answer you did not want, from a room full of people who are using the same tools to take on more work rather than less.
Do not come if you want to be told AI is overhyped.
You will not get that. You also will not get the opposite. Both of those camps tend to leave unhappy, because the week is about a much less exciting middle position: these things are genuinely useful and they are confidently wrong often enough that someone competent has to stay in the chair.
And do not come if you are already doing this well.
If you have already got these tools handling your repetitive work, and you know from experience where they lie to you, then you do not need the week and I am not going to pretend otherwise. Go and show somebody who does not. That is a better use of your Tuesday than sitting through something you have already worked out.
Who it is actually for
What is left, after all that, is not one person. It is five, and they get very different things out of the same five hours.
The owner. Somebody running a practice or a business who does the same handful of jobs every month and has a nagging sense that the way they are doing them is about to look old.
The CEO. Somebody who is not going to do this work personally but has to decide what the organisation does about it, and who would rather form that view by building something once than by reading another vendor's deck.
The CFO. Somebody who has to put a number on it. You will not get a business case handed to you, but you will get the only thing a business case is actually made of, which is a realistic sense of what these tools do well and where they quietly fail.
The person who is not the boss. Somebody with a job who wants to be better at it, or who leads a team and wants to bring them with her. I want to be direct about this one, because nobody else will be: your employer is probably not going to train you in this. Most organisations are still deciding what their policy is, and while they decide, the people who get good at these tools are getting good on their own time. Being the person on the team who can do this, and who knows where it goes wrong, is a real advantage right now. In about two years it will be an ordinary expectation and worth nothing. That window is open and it is not going to stay open.
And if you lead a team, the same thing applies with a sharper edge. You cannot supervise work you have never done. If your people start using these tools and you have never built anything with one, you will not be able to tell their good output from their plausible output, which is the only part of the job that will still be yours.
And the person starting something. This is the one I did not expect and now see every week. People who want to build an AI consulting practice of their own, some of them between jobs, some of them still in one. The week is genuinely useful to them, possibly more than to anyone else, because you cannot sell this to somebody else until you have built one thing with your own hands and watched it be wrong.
What those five have in common is short. Willing to be a beginner in front of other people for an hour. And able to be irritated by a machine without concluding the machine is useless, because you will be irritated by it, probably on day two.
That is the whole bar. It is not a technical one, and the people who clear it come out of the week with something working and a much better sense of when to argue with it.
AI does the typing. You make the judgment calls. Five hours will not make you an expert at the first half. It gives you enough practice at the second half to stop accepting the first answer, which is the only part that has ever mattered.
The part with a date on it
Monday 28 September to Friday 2 October. One hour a day, live at 3 PM Central, every session recorded.
Registration closes Friday 25 September, which is four days from today.
There was going to be a week in October. There is not any more, so this is the last one, and I would rather say that plainly than dress it up.
No card, nothing renews, and nothing is sold to you during it.
Register here: https://humansplusagents.ai/legacy-sbc-aia
You do not need to own anything, run anything, or have anyone's permission to come.
If you read the list above and recognised yourself in it, close this and get on with your Monday. Genuinely. I would rather have thirty people who finish than a hundred who register out of a vague feeling that they ought to.
And if you read the list and thought "none of those is me, I know exactly what I would build" or "I know exactly who I would help first", then you are the person I wrote the other three weeks of posts for, and you have got four days.
Yvonne Razo is the founder of Legacy Small Business Consulting, CFO of Simple Academy, and co-founder of AI for Accounting. If a whole week is not realistic, claim a free agent instead and keep it either way. The community is free and open, and will stay that way long after the last free week has gone.